1. INTRODUCTION
Proaudio respects the right to privacy and confidentiality of our potential and existing clients’ personal information. The Protection of Personal Information Act defines personal information as information relating to an identifiable, living, natural person, and where applicable, an identifiable, existing juristic person. This includes data such as names, contact details, and identity numbers. This Policy explains how we obtain, use, and disclose our clients’ personal information, in accordance with the requirements of the Protection of Personal Information Act (“POPIA”) and the Electronic Communications and Transaction Act (“ECTA”). At Proaudio, we are committed to protecting our clients’ privacy and to ensure that their personal information is collected and used properly, lawfully, and transparently. Proaudio reserves the right to amend this Privacy Policy or add provisions to it at any time by publishing an updated version on our website.
2. OBJECTIVE
The objective of this Policy is to ensure compliance with the Protection of Personal Information Act and the Electronic Communications and Transaction Act by:
- Setting out our strategy to uphold the rights to privacy and confidentiality of our clients’ personal information.
- Notifying data subjects how we will handle personal information that we obtain.
3. INFORMATION WE COLLECT
Proaudio collects personal information in various instances, including when:
- Data subjects contact Proaudio or request information or services.
- Proaudio provides services to data subjects.
- Persons apply for employment at Proaudio.
- Persons use Proaudio website or engage with Proaudio through social media.
- Proaudio may collect the information directly from a data subject or from third parties (such as regulators, government authorities, and registries), or
- Personal and proprietary client information is submitted for business purposes.
4. PROCESSING OF PERSONAL INFORMATION
Proaudio may process personal information:
- To provide services to clients.
- To comply with legal or regulatory obligations.
- If a data subject has provided their consent, or
- If the processing is allowed by law. The purposes for which Proaudio processes personal information include, but are not limited to:
- Marketing and promotion of Proaudio services.
- Providing and improving services to clients.
- Improving users’ experience when using the Proaudio website.
- Enabling Proaudio’s internal operations.
- Supplier onboarding, or,
- Client credit applications and information.
5. INFORMATION SECURITY
We are legally obliged to provide adequate protection for the personal information we hold and to stop unauthorized access and use of personal information. We will, on an ongoing basis, continue to review our security controls and related processes to ensure that our client’s personal information remains secure. Our security procedures cover:
- Physical security.
- Computer and network security.
- Access to personal information.
- Secure communications.
- Retention and disposal of information.
- Acceptable usage of personal information.
- Governance and regulatory issues.
- Monitoring access and usage of private information, and;
- Investigating and reacting to security incidents.
6. DISCLOSURE OF INFORMATION
We may disclose your information:
- Where we have a duty or a right to disclose in terms of law, industry codes, or a Court Order; or,
- Where we believe it is necessary to protect our rights. The third parties to whom we disclose personal information include, but are not limited to:
- Third-party service providers to Proaudio or its clients.
- Government authorities and registries, organs of state, regulators, courts, tribunals, and law enforcement agencies.
7. TRANSFER OF PERSONAL INFORMATION
Personal information collected by Proaudio may be transferred to persons in other countries. Those countries’ laws might not protect personal information in the same way or at the same level as the law in the data subject’s country. However, Proaudio will take reasonable steps to ensure that recipients in other countries have appropriate privacy measures in place.
8. RETENTION OF PERSONAL INFORMATION
Proaudio retains personal information for as long as may be reasonably necessary in accordance with applicable law.
9. COOKIES
Proaudio’s website makes use of cookies. A website visitor may disable or decline cookies. However, if the visitor does so, their user experience on the site may be diminished.
10. DIRECT MARKETING
Proaudio may send marketing and promotional communications and material to persons. Recipients may opt-out from receiving such communications by contacting Proaudio at the details provided below.
11. CLIENT’S RIGHTS
11.1 ACCESS TO INFORMATION
You have the right to request a copy of the personal information we hold about you. To do this, simply contact us at the numbers/address as provided on our website and specify what information you require. We will need a copy of your ID/Passport document to confirm your identity before providing details of your personal information.
Please note that any such access request may be subject to a payment of a legally allowable fee.
11.2 CORRECTION OF YOUR INFORMATION
You have the right to ask us to update, correct or delete your personal information. We will require a copy of your ID/Passport document to confirm your identity before making changes to personal information we may hold about you. We would appreciate it if you would keep your personal information accurate.
11.3 RIGHT TO OBJECT
In terms of Section 11(3) of the Protection of Personal Information Act, you have the right to object to our processing of your personal information. You may object by sending a request in writing to sales@proaudiosa.com.
11.4 RIGHT TO COMPLAIN
You have the right to lodge a complaint with the Information Regulator should you feel that your personal data was not handled in a responsible manner.
12. HOW TO CONTACT US
If you have any queries about this Policy, need further information about our privacy practices, wish to withdraw consent, exercise preferences or access/correct your personal information, please contact us at the numbers/addresses listed on our website.
PRIVACY NOTICE
Thank you for choosing to be part of our community at Proaudio. We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice, or our practices with regards to your personal information, please contact us at sales@proaudiosa.com.
When you visit our website, and more generally, use any of our services, we appreciate that you are trusting us with your personal information. We take your privacy very seriously. In this privacy notice, we seek to explain to you in the clearest way possible what information we collect, how we use it and what rights you have in relation to it.
This privacy notice applies to all information collected through our Services which, as described above, includes our Website, as well as, any related services, sales, marketing or events.
In Short: We process your information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent.
We use personal information collected via our Website for a variety of business purposes described below. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations. We indicate the specific processing grounds we rely on next to each purpose listed below.
We use the information we collect or receive:
- To facilitate account creation and logon process.
- To post testimonials.
- Request feedback.
- To enable user-to-user communications.
- To manage user accounts.

